Keyword Density
The Right Keyword Density
Having enough keyword density on your web site
is an extremely important thing that can make or break how well your
web site does in search engines. Having too little or too many keywords can severely hurt your
site. So what exactly is the perfect amount of keyword density? And what exactly
IS keyword density? Well, in this newsletter, we will go into good
detail about the basics of keyword density. After you have
read this, you will be able to effectively apply keywords to your web site.
So what is keyword density anyway?
Put simply, keyword density is the ratio of keywords or key phrases to the
total number of words on a particular page of your site. A good rule of
thumb is to have a keyword density of 1-3%. Some may
be thinking, “how do you get the keyword density
percentage?” The mathematical formula is quite simple: you
divide the total number of keywords or keyword phrases in your content by
the total number of words.
So if you have 10 keywords in a document with 1000
total words, that’s a keyword density of exactly 1%,
which is the lowest keyword density your page should
have for search engine purposes—anything less and chances
are, your site won’t be listed high in a search engine.
To achieve the ideal keyword density of 3%, you would
have to have 30 keywords or keyword phrases in a site with
1000 words. Generally speaking, you don’t want to have more
than 3% keyword density, as the keywords tend to get repetitive in
that case and actually hinder your site. But you also don’t
want to have less than 1%, as your site won’t be noticed as
quickly or as effectively by search engines.
How do I make keywords flow naturally throughout
my page?
It’s all about coming up with good keywords that relate to your site
and can be used naturally throughout a page without sounding silly or
repetitive. Before you even think about writing the content for a page,
sit down first to decide on keywords or key phrases to use in
the page. Then begin to write the content, and when you see fit, place
in a keyword or key phrase.
It is a good idea to take a break after writing a paragraph or two to
review the work. When you are looking at what has been written, make
sure it makes sense to you and that the use of keywords doesn’t
distract you from what the page is actually about. Readers will not
enjoy a site that is chock full of keywords that do nothing but
distract them from the article or piece of content.
A lot of people recommend placing a keyword in the first and last
sentence of every paragraph. While this may be effective for some, it
often does no good for others and hurts their content. Try not to be
too strict with where you place the keywords—only use them
when they seem to “fit” into a sentence. Then, when
you’re done, count them up. If you’ve managed to
place around 10 keywords naturally into your
content, then you’re good to go.
Keyword and word counting seems
daunting….are there any tools I can use to make the process
quicker?
The short answer is yes, there are quite a few wonderful tools which
make counting keywords and total words much
easier than it sounds. We will briefly go over a few here.
SEO Keyword Density
Available at: seo-tools/keyword-density/"
target="_blank">http://www.seochat.com/seo-tools/keyword-density/
This is a free tool available from SEOChat. What the tool basically
does is it analyzes your page for 1, 2, or 3 keywords in your page and tells
you what the keyword density of your page is.
It is a very effective, easy to use tool that will make figuring out keyword density very easy for you.
Keyword Density Tool
Available at: http://www.keyworddensity.com/
The Keyword Density tool is free,
quick and effective. All you have to do is type in keywords or key phrases, your url
and click “Analyze Keyword Density”. The
tool will then tell you how much keyword density you have on the
page.
Keyword Density Checker Available
at: keyword-density-checker.php"
target="_blank">http://www.webconfs.com/keyword-density-checker.php
Yet another free keyword density checker, this one
is straight-forward to use and effective. Just type in the keywords, url and hit submit.
That’s it.
To sum it all up, keyword density can greatly impact
how well your site does. Learn the basics now, and you’re in
for a successful web site.
To your success,
Michael Thomas
P.S. Checking keyword density is now quicker and
easier than ever before. Take advantage of the tools mentioned above to
check your keyword density. Your site will be
better for it!
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